Taking off the blindfold – the power of a Social CRM
This article was created by Becty Yan, who leads a team of creative talents that specialise in consumer engagements and performance marketing. You can contact Becty via email: becty@umssocial.com. Why should marketers choose SCRM? Social media is one of the most powerful ways to reach and connect with your […]
Chinese well-known tech entrepreneur moves to Douyin
This article was created by Cecilia Zhang who leads the UMS connect team. The team work with the clients closely on media and KOL strategies, plannings and executions. You can contact Cecilia via email: Cecilia.zhang@umssocial.com. Luo Yonghao is a Chinese entrepreneur and internet celebrity, well known for his contributions […]
UMS Morning Brief monthly overview – April
This article was created by Ariel Yan who leads UMS Establish team that provides China consultancy and advisory services. You can contact Ariel via email: ariel.yan@umssocial.com. As an extension of our China Morning Brief service, I am pleased to share with you the major insights and market trends we have observed […]
Shedding light from China – an agency’s experience during Covid-19
This article was created by Annie Feng, the HRD who works at UMS Center of Excellence Department. Annie is passionate about building a young, energetic and professional team who are able to thrive in the ever-changing digital market. The agency industry is currently saturated with news around 2020 ad […]
CanCham webinar: new opportunities following Covid-19
This article was written by Jessica Miao. Jessica is the founder and CEO of United Media Solution (UMS) – a company focused on leading overseas brands and businesses to succeed in the challenging Chinese market. On Friday 17th April, Canadian Chamber of Commerce in Shanghai and the Consulate General of […]
New Product Launch: China Morning Brief
UMS is proud to announce the launch of China Morning Brief, a daily email report which presents findings from UMS’ social monitoring service. The China Morning Brief will identify trending topics and consumer sentiment across four key industries in which UMS specialises: education, travel, food & beverage and health supplements. […]
The new communication giant: video calling
This article was created by Becty Yan, who leads a team of creative talents that specialise in consumer engagements and performance marketing. You can contact Becty via email: becty@umssocial.com. As the Covid-19 outbreak continues to force people into their homes across the globe, “working from home” (WFH) has become the […]
The rise of China’s “cloud tourism”and case studies
This article was created by Cecilia Zhang who leads the UMS connect team. The team work with the clients closely on media and KOL strategies, plannings and executions. You can contact Cecilia via email: Cecilia.zhang@umssocial.com. China’s cloud economy is accelerating faster than ever with businesses becoming digitally capable in a […]
ACBC webinar: doing business in the aftermath of the Covid-19
This article was created by Richard Zhu, who leads UMS Establish team that provides China consultancy and advisory services. You can contact Richard via email: zhu@umssocial.com. As the Covid-19 outbreak steadily subsides in China, international brands are now facing a set of new challenges as the virus spreads elsewhere. At UMS, […]
UMS welcomes Jordi Du as General Manager, New Zealand
UMS have welcomed Jordi Du as General Manager, New Zealand tasked with growing the company’s business in the land of the long white cloud. Jordi will be permanently based in UMS’ Auckland office and will be responsible for growing the New Zealand team and expanding its business through new […]