UMS joins Victorian Government’s Boost Your Business Program
United Media Solution (UMS) will help Australian clients to supercharge their Chinese business activity after winning a place in the Victorian Government’s Boost Your Business Program. The program, which sees the state government support Victorian businesses to assist their growth, scale, diversity and productivity, will enable UMS to offer […]
UMS appointed by Pāmu as Chinese digital marketing partner
United Media Solution (UMS) has been appointed by Pāmu, to create and manage its digital marketing presence in China. Pāmu, which is the brand name for Landcorp Farming Limited, is a recognised leader in New Zealand’s agricultural sector. They are sheep, beef, dairy and deer farmers, selling to most […]
UMS embarks on educational drive to boost awareness of China opportunities
UMS has launched an educational program in a bid to promote greater awareness of the many and varied opportunities of the China market. The program will see the agency’s key staff presenting and attending a range of events throughout April and May across Australia and New Zealand. The […]
UMS appointed by Bundaberg Brewed Drinks to manage Chinese digital marketing account
United Media Solution (UMS), a leading Chinese digital marketing agency, has been appointed by Bundaberg Brewed Drinks, to create and manage its digital marketing presence in China. Bundaberg Brewed Drinks is an Australian family business, which has produced a drink range including the iconic Bundaberg Ginger Beer. The products are […]
As daigou channels flounder, Australian and New Zealand companies must build their brands in China
Marketing your brand to Chinese consumers is more important than ever as changes to Chinese laws mean daigou prices are on the rise and consumers will become more selective in their investments. Australian and New Zealand brands have enjoyed immense success off the backs of daigou. These individuals, or […]
The CFO View: UMS plans for a strong 2019
As we launch into 2019 and prepare to celebrate Lunar New Year and the Year of the Pig in China, UMS Chief Financial Officer Richard Zhu shares an update on the agency. 2018 was another good year for UMS, coming off the back off our Pre-A round funding and […]
UMS at China International Import Expo (CIIE)
United Media Solution enjoyed a strong agency and client presence at the inaugural China International Import Expo (CIIE) in Shanghai this month. New Zealand Trade Pavilion at CIIE United Media Solution worked with long standing client New Zealand Trade & Enterprise (NZTE) to create a digital platform for the […]
United Media Solution and The Silk Initiative announce the formation of a Strategic Alliance
United Media Solution (UMS), the leading Chinese digital marketing agency and The Silk Initiative (TSI), a leading Chinese food and beverage brand consultancy, have formed a strategic alliance to expand the reach and capabilities of each organisation. The alliance brings together two of China’s leading marketing consultancies to provide […]
Australian companies ask what do Chinese audiences want?
Australian companies are seeking a greater understanding of what Chinese consumers want and how best to engage with them, as they increasingly target this booming market. Australian businesses are stepping up their focus on China as local exports to the world’s largest retail market surged 40% in June to […]
UMS leads SA businesses through China digital marketing masterclass
UMS Business Development Manager Jo Ruo provided South Australian businesses with an in-depth presentation and masterclass on how to build brands in China. The event, which was hosted by the Australia China Business Council, was attended by representatives from local SME businesses including delegates from retail and food and […]