Latest Articles

Case Study: From Study In to With: ENZ Launches New Website

Background: Education New Zealand (‘ENZ’) is the New Zealand government’s official agency for International Education. The Study with New Zealand digital transformation project is a key part of ENZ’s business strategy for the evolution of the New Zealand education brand, in line with the Strategic Recovery Plan for International Education, […]

UMS Morning Brief monthly overview – January

To give a general idea of what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of the Jan. insights our team published. The Morning Brief […]

UMS Morning Brief monthly overview – December

​To give a general idea of what’s in the UMS’ bespoke China Daily Morning Brief, a daily email service focused on four industry categories – Education, Tourism, Food & Beverage, and Health & Skincare, I decided to write a summary of the Dec. insights our team published. The Morning Brief […]

Wish you a beautiful Year of Tiger!

Happy Chinese New Year to all our valued friends, family and clients! We wish you good luck and fortune in the Year of Tiger. To celebrate the new year, we would like to share with you some of the awesome promotional content we have created with our clients. Below, you […]

Happy 11th Birthday

It’s our birthday! UMS has proudly been providing digital marketing services to international brands for 11 years. It has been a challenging and exciting 11 years and we cannot wait to see what the future holds. Thank you to all our clients, staff and friends who have supported us along the […]

China’s Market: The biggest changes during 2021

2021 was a year filled with challenges for international businesses, and China’s marketplace subsequently went through a period of rapid digitization. This welcomed a raft of new consumer trends, and has developed the way consumers research, order and pay for products. UMS has put together a report of China’s most […]

Merry Christmas and Happy New Year

On behalf of UMS, we hope that your festive season is filled with joy and peace.    

Case Study: Happy 1-Year Birthday to NauMai NZ Mini Programme

  It’s been a year since Education New Zealand Manapou ki te Ao (ENZ) launched the NauMai NZ WeChat Mini Programme. This is the first Mini Programme launched by a government agency with a strong focus on improving the student experience for international students. NauMai NZ is a ‘one-stop-shop’ digital […]

Case Study: NZTE Fruit Expo exhibits digitally through online showroom

New Zealand Trade and Enterprise (NZTE) China branch has initiated an O2O marketing activity, running a virtual “New Zealand at Shanghai Fruit Expo 2021”, along with the Shanghai International Fruit Expo (offline) at Shanghai New International Expo Centre. Six New Zealand fruit growers – Bostock New Zealand Limited, Goldenbay Fruit […]

Leading global design firm POPULOUS partners with UMS

Shanghai, China – 12/01/2021 – United Media Solution (UMS) is proud to announce it is partnering with POPULOUS, the world’s leading global design firm, to increase its exposure in China’s market. Since 1980s, POPULOUS has completed more than 3,200 projects worldwide, with a total value of projects designed of over […]