Latest Articles

UMS proud to offer Asia New Zealand Foundation internship digitally

United Media Solution (UMS) has been partnering with the Asia New Zealand Foundation (ANZF) for three years to provide internship experiences for young New Zealanders looking to gain valuable experience and kick-start their career in Asia. UMS teams with ANZF to provide New Zealand students with hands-on experience through a […]

Completion of Seedling Growth Camp promotes intern success

UMS Accelerate Development Programme – Seedling Growth Camp Phase one has been successfully completed last week!

How Genki Forest overtook Coca-Cola

Genki Forest, founded in 2016, sells flavoured sparkling water and has found impressive success in China’s competitive market. Genki Forest has achieved a valuation of US $2 billion (about RMB 14 billion), tripling its worth in nine months. Its growth is attributed to its recent spike in sales which saw […]

UMS reappointed as Tencent Ad Service Provider

  For the third year in a row, UMS has been authorised as the Ad Service Provider, Tencent’s Preferred partner for the international market. Tencent platforms, including WeChat, Mobile QQ, Tencent News and Tencent Video, collectively attract over 2.327 billion monthly active users, making its highly tailored marketing solution an […]

UMS launches mini program for 3 domains

To accompany the launch of its new company domains: Engage, Connect and Establish, UMS has created a WeChat mini program which allows for the easy navigation of each team and its offerings, reflecting the expertise of each group. The three domains were established during a recent company restructure to better […]

UMS introduces new company domain teams

  To stay one step ahead of the game in this fast-paced market, UMS has undergone a company restructure to elevate its service. As a result, UMS’ offerings have been split into three separate domains, Establish, Connect and Engage. These domains have been specifically designed to meet the individual needs […]

ACBC (SA) roundtable event: snippets of industry wisdom

Last week, leader of UMS’ Establish team, Richard Zhu, was invited to speak with a group of panellists at a streamed round-table discussion run by the Australian China Business Council (ACBC). The purpose of this event was to gather different business perspectives and hear the ways in which organisations have […]

‘Petrel assembly’ invites UMS to speak for young graduates 2020

  Last Monday, UMS HR Director Annie Feng was invited to present a keynote speech on career advice for young graduates. ‘Petrel assembly’ aims to provide practical and real career experiences for young professionals who graduate from university in the Covid sphere. In her speech, Annie spoke about personal experiences […]

What is needed to stay relevant in China today?

In all the talk of “adapting to the China market” (a phrase so often heard it has become somewhat of a cliché) staying authentic whilst driving sales is a challenge many brands needlessly grapple with. Effective communication between branding and sales teams is a no brainer within an organization, yet […]

KOLs bring success to Bundaberg’s latest campaign

  Bundaberg Brewed Drinks is an Australian family business which has been producing premium soft drinks since the 1960s, including the iconic Bundaberg Ginger Beer. Its products are sold in more than 50 countries globally, with China becoming an increasingly important market for the company. For over a year, UMS […]