Features

Video campaign aiming to bring more Chinese students to Wellington

Tapping into the power of Chinese social media platform WeChat, four
key opinion leaders have helped launch a campaign to attract Chinese
creative and digital students to Wellington.

New push to boost avocado sales in China

A strategy to boost sales of New Zealand avocados in China has stepped
up a gear.

Digital Marketing Insights

Navigating digital marketing for your business in China can often be
difficult; myriad platforms populate the landscape, trends can emerge
and disappear in the blink of an eye, and innovative technologies can be
both disruptive and constructive. Yet within this flux, it’s clear that
mobile usage continues to increase, social media is more important than
ever for business, advertising is on the rise, and consumers are
increasingly savvy.

Chinese digital agency UMS wins Harrolds social media account

Chinese agency United Media Solutions has won the digital account for
luxury Australian department store Harrolds.

Digital agency UMS to raise profile of skincare brand in China

Chinese digital agency United Media Solution (UMS) has been appointed
by Orbis Australasia as one of its partners to create and manage digital
marketing for its skincare brand DU’IT.

What’s the deal with “digital” in China?

HubSpot defines digital marketing as “encompassing all marketing
efforts that use an electronic device or the internet.”

Up close with China’s digital market

ExporterToday sat down with Jessica Miao, founder and CEO of digital
marketing agency United Media Solution (UMS) for some practical advice
on understanding and accessing China’s fast-growing digital
marketplace.

Chinese social media agency UMS launches in Australia

A Chinese social media agency, United Media Solution (UMS), has
launched in Australia to help local companies which are looking to
target the Chinese market.

UMS Appointed Vodafone’s Chinese Digital Marketing Partner

United Media Solution (known as “UMS”), New Zealand’s leading Chinese
digital marketing agency, has been appointed to manage Vodafone New
Zealand’s Chinese digital marketing account.

Vodafone appoints UMS to manage Chinese digital marketing account

Chinese digital marketing agency United Media Solution (UMS) has been
appointed by Vodafone New Zealand in order to engage more with Chinese
New Zealanders.