Consumer Behavior Trend

NauMai

Creating digital solutions for student experience

Digital solutions can enhance the Chinese student experience and benefit education organisations by improving engagement, supporting student needs, fostering word-of-mouth, and scaling international services through tailored platforms like…

LATEST: H&M provides a response to the Xinjiang cotton crisis on China’s Weibo

  Last year, H&M released a statement which communicated its commitment to stop using cotton from the Xinjiang region due to its concerns on reports of forced labour in the far western region of Xinjiang. The statement has recently been resurfaced and is causing rising social buzz on China’s social media channels. H&M’s […]